This project showcases my approach to designing and developing a performance-driven website for a local concrete and epoxy flooring company. The goal was to build a clean, modern platform that reflects Concrete Solutions’ craftsmanship, attracts both residential and commercial clients, and converts site visitors into qualified leads.
The Challenge
Concrete Solutions needed a website that could match their professional reputation while effectively showcasing their range of services — from epoxy coatings to polished concrete and warehouse flooring. The challenge was to create a visually appealing design that also functioned as a sales tool, optimized for search and built to drive local conversions.
My Approach
I began by mapping out the brand story and identifying the target audience — homeowners, contractors, and commercial facility managers. From there, I created a modern Webflow site using a clean layout, bold typography, and subtle animations to emphasize craftsmanship. Each service page was written and structured for SEO and conversion, ensuring the company could scale its digital presence without additional tech complexity.
Key Highlights
Industry-specific service landing pages
Conversion-focused design with clear calls-to-action
Webflow CMS for easy content and project updates
Mobile-optimized layout with fast load performance
The Results
The final website provided Concrete Solutions with a modern, high-performing platform that elevated their brand credibility, attracted new commercial leads, and boosted online visibility across Tulsa and surrounding areas. The intuitive CMS setup now allows the team to easily manage content and post new projects with minimal effort.
Let’s review your website together, uncover growth opportunities, and plan improvements—whether you work with me or not.
